Bakers Basco urge convenience stores to be in tune with the environmental impact of the misuse of grocery delivery equipment
Did you know that bread basket theft (or conversion) is the Achilles’ heel of the baking industry? The equipment has a significant value from an environmental and monetary point of view.
Misplaced baskets often end up mistakenly in landfill, which is impacting the environment and the green credentials of the retail and other industries.
In an effort to repatriate its equipment, Bakers Basco has invested heavily over the past few years in GPS technology to track the whereabouts of its bread baskets and dollies.
So as part of this campaign, Bakers Basco has developed a series of posters as part of its push to raise awareness of this issue among the grocery industry and are calling out to convenience store managers to raise awareness and to be vigilant towards its bread baskets and dolly equipment.
These baskets belong to Bakers Basco, we are more than willing to arrange collections for free. If found, please report immediately to the owners on their recovery helpline on: 08000 327323 or E-mail: email@example.com
Bakers Basco is a joint venture set up in 2006 by five of the UK’s leading plant bakers, including Allied Bakeries, Fine Lady Bakeries, Frank Roberts & Sons, Hovis and Warburtons - representing more than 55% of the bakery market in the UK - to buy, manage and police the use of a standard basket for the delivery of bread to retailers and wholesalers.
Our current pool of equipment includes approximately four million baskets and 500,000 heavy-duty wheeled dollies, which are used by bakers to deliver bread to their customers on a daily basis. A cost-effective and environmentally-friendly solution, our bakery equipment is custom designed, sturdy, reusable and recyclable, contributing in a positive way to the Circular Economy, as part of our commitment to reduce our impact on the environment.
Bread basket theft (or conversion) is the Achilles’ heel of the baking industry. It’s an issue that has plagued bakers for many years - with typical losses in excess of 60% and, in extreme cases, in excess of 100%.
I wanted to take a moment to thank you all for your contribution to our national awareness campaign which ran during 2022. It's been a challenging few years, but together we've accomplished so much in repatriating these very valuable assets back into the circular economy.
As we move forward into 2023, I want to emphasize how the importance of continuing to reduce the amount of bread delivery baskets that are being stolen or recycled illegally. We will continue to deliver on that promise alongside the tremendous help from the public and grocery trade.
Please don't hesitate to reach out if you need support or have any ideas for how we can improve. Let's keep pushing forward to make a more positive impact.
- Paul Empson, General Manager, Bakers Basco